Our in-the-know insight on what’s trending in the beauty, fashion, and lifestyle PR space.
When Should A Beauty or Fashion Brand NOT Leave Their PR Agency?
What is a situation when a beauty or fashion brand SHOULDN’T leave their current PR agency?“We just want to switch things up and get some
Holiday Gift Guide PR Coverage for Fashion and Beauty Brands
Beauty and fashion brands – are you looking for those coveted holiday gift guide placements in top-tier media? Now is the time to begin planning!
Beauty Podcasts that Brands and PR Pros Should Listen To
Beauty podcasts to know! 🎙 Podcasts have been gaining steam in recent years, with everything from true crime to business advice blowing up. If there’s
What’s Guaranteed When Hiring A PR Agency?
You might be wondering what’s a guarantee when hiring a PR agency. Newsflash: Media coverage is not guaranteed in PR. But what IS guaranteed (at
Affiliate Marketing in PR for Beauty + Fashion Brands
Beauty, fashion, and CPG brands – do you have an affiliate marketing strategy specifically for editorial purposes? If not, you’re missing out on top-tier media
What Fashion or Beauty PR Goals Should Brands Set?
One big mistake? Beauty and fashion brands often don’t have clear goals for before hiring a PR agency. My team and I at VLIV frequently
How to Hire the Right PR Agency for Your Beauty or Fashion Brand
When you hire a PR agency for your beauty or fashion brand, it’s a big decision. There’s a lot at stake, and it’s often a
What Can Beauty Brands Expect When Hiring A PR Agency?
What can beauty, fashion, lifestyle or CPG brands who hire a PR agency like VLIV Communications expect in early days? Read below to find out!
Influencer Marketing Tips for Beauty and Fashion Brands
Beauty and fashion brands are often at a loss of how to handle influencer marketing. “How do we go about influencer outreach?” “What types of