Securing Media Coverage Without A New Launch

While having a new product hit the market always makes for great press opportunity, you can still secure media coverage even without a new launch. Need some inspiration? We have worked with countless fashion, beauty, and lifestyle PR clients to land press coverage in outlets like The Zoe Report, Bustle, and VOGUE even without a […]

Hiring A PR Agency? Consider These Things

For brands looking to hire a PR agency to do product launch PR for a beauty, fashion, lifestyle, or CPG brand, there are certain things you should keep in mind. These will help further support your agency and maximize chances of landing great press! VLIV Communications, a NYC PR agency focusing on beauty, fashion, and […]